Position
Find the audience, message and market position that fit your book.
Book marketing and growth
Turn a published book into a growing reader business.
Strategy, promotion, paid acquisition, content, email and reader retention working together.
Build my marketing planThe marketing engine
Build attention, conversion and reader connection.
Launch
Create a practical launch or relaunch plan across key channels.
Promote
Use retail activity, content and paid media with clear intent.
Retain
Turn first time readers into an audience for what comes next.
Acquisition flow
From first discovery to lasting readership.
01
Discover
02
Consider
03
Convert
04
Retain
Campaign results
What a JPT campaign actually measures.
Real results, reported honestly. Every campaign is tracked against the numbers that decide whether your book grows.
01
Retail performance
Sales velocity, category movement and ranking changes from your retailer dashboard.
02
Search visibility
Keyword positions and marketplace impressions for your book and author pages.
03
Reader acquisition
Email list growth, landing page conversion and the cost of each new reader.
04
Retention
Repeat purchases, review behaviour and the audience that follows you to the next release.
We do not post client numbers here without permission. Instead, we show you actual campaign reports, retailer analytics and search data from past projects when we talk, so you can judge the work on real evidence.
Request campaign reports